19501959

The 1950s

Chrome, colour, and the family holiday

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From the curator

Take your time - every card in this room has its own hour.

Kodachrome arrives on the postcard rack. Skies are suddenly, impossibly blue. Cars are enormous, motels have pools, and every seaside town in Britain has a card of its illuminations.

This is the great decade of the ‘chrome’ card: glossy, saturated, printed to look like a holiday brochure whether the sun was out or not.

The handwriting is confident and rounded. The messages are warm, funny, often silly. People are on holiday and they mean it.

Stylised The 1950s postcard
The 1950s · in the style of the era

On display

0 cards

Opening the cabinet...

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